A first-generation undergraduate scaling a mountain. A department manager dealing with her young child's surgeries. A faculty member immersed in brain research. A student whose senior thesis was inspired by travels in Morocco. What do they have in common? More than you think. These Princetonians — and dozens more — have shared their stories on Princeton University's Instagram feed.
Launched in February 2016, the #TellUsTigers campaign has grown into a campus-wide effort, featuring portraits taken by student, alumni and campus photographers — across campus and around the world. The first-person text lends immediacy to stories that address issues head-on, such as stereotyping and personal loss. Other stories capture life-changing experiences and unforgettable friendships. And some are just plain quirky — like the guy who's in charge of maintaining the University's 194 elevators or the student who competes in yoga championships.
The true impact of the campaign — which is also shared on Twitter and Facebook — lies in readers' comments posted by Princeton's robust social media following. Recent comments include: "This is what Princeton at its best is all about," "Amazing story with an equally amazing message," "What an inspirational story," "Thank you for giving a voice to the struggles of so many!" and "This is actually incredible. This is why I want to go to Princeton." The campaign is also featured in a live feed on the new Careers at Princeton website.
Below, we invite you to take a leisurely scroll through some recent posts. Click on each photo to view comments. Follow us on Instagram @princeton_university. Members of the University community can submit suggestions for future #TellUsTigers stories via email at pusocialmedia@princeton.edu.
