Collaboration is a key communication tool so Communications team members work collegially, within the office and with colleagues across campus. The office is comprised of highly-skilled, dedicated individuals offering comprehensive services that include:
- strategic communications;
- media relations and publicity;
- campus periodical writing and editing;
- print publication design, writing and editing;
- Website design, development, information architecture and content management system integration;
- photographic and video services;
- identity and branding;
- media event coordination;
- social media consulting;
- copyright and trademark protection;
- and more.
Creative Services and Design
The University creative director, design manager and designers in the Office of Communications bring to life the vibrancy of the Princeton University community in a wide range of publications and other printed materials. From books to booklets to bookmarks, the design staff works with campus partners to produce high-quality printed materials, such as the annual Office of Admission "view book." The creative and design staff also work on high-touch projects, such as campus displays, banners, exhibits and event setup. The creative director is responsible for the University's graphic identity.
Our digital staff members develop and maintain the primary University website and the main University social media channels.
Working closely with the Web Development Services group in the Office of Information Technology, the digital staff is responsible for www.princeton.edu and is leading a broad University effort in the 2015-16 academic year to redesign the site. The staff builds and maintains websites for the University's central administration, especially the offices of the president and provost, and also works with OIT to uphold University requirements for Princeton websites.
The social media strategist and social media specialist create and coordinate content for the University's primary social media channels, everything from Facebook and Twitter to Instagram and Snapchat. The social media staff members advise campus partners on University standards and best practices.
Our media relations staff manages public and news media inquires on behalf of the University and coordinates responses to media requests for experts. The staff also advises the University community on media relations matters and assists members of the University community on media outreach, Interviews and media events. The staff members also participate in major event planning and work regularly with other campus communicators.
The media relations staff's primary focus is:
- managing and responding to news media inquiries;
- media event coordination and releasing news from Princeton;
- advising the campus community on media relations matters;
- coordinating outreach to local, national and international news media;
- facilitating media access to campus;
- overseeing media aspects in and efficacy of new media tools; and
- Princeton Weekly Bulletin, a weekly newsletter distributed to University faculty, staff and graduate students.
Multimedia and Projects
The multimedia and projects staff tell Princeton's story through compelling photos and videos. Our multimedia specialists shoot photos and record video of events all over campus, year-round, and their work is widely displayed in publications, on social media and on University websites. The multimedia staff also maintains a photo archive, launched in 2015, that houses thousands of images available for a wide range of the University uses.
News and Editorial Services
The managing editor and writers on four beats -- arts and humanities, campus life, science and social science -- share the story of Princeton's excellence, leadership, diversity and discovery with external and internal audiences. Staff members most often work with faculty, staff and students who have news to disseminate, as well as critical content for priority materials.
The team's primary focus is: