Strategic Communications Consulting
When University employees need help figuring out how to better reach an audience or achieve a specific communications goal, expert staff in the Office of Communications are available to provide advice, strategy and consulting services to help you achieve your vision. We also can help you achieve the right tone, use accurate and consistent information and create harmonious design. Most consultation is performed without charge, although many implementation services are fee-based. In a limited number of cases, the office also can add resources to projects.
We can help you strategize across media — Web, print publications, news, social media and video — using each to its fullest capacity to convey your message as a coherent and effective whole. Strategy is particularly essential for major projects, such as communication campaigns, that require careful management, implementation, resource coordination and assessment.
Working with external vendors
When working with a vendor on an editorial, design or website project, please consult with our office. We can help ensure your messaging is in line with other University priorities. Also, we can help you avoid some common pitfalls, such as overcharges or needless services.