Lynn Vavreck, UCLA: Moderating Effects of Face-to-Face Interviewing Relative to Self-Complete Survey Modes & Implications for Respondents....
"The Moderating Effects of Face-to-Face Interviewing Relative to Self-Complete Survey Modes & the Implications for Respondents with Low Levels of Cognitive Skills"
CSDP AMERICAN POLITICS COLLOQUIUM
Lynn Vavreck is Associate Professor in the Department of Political Science at the University of California, Los Angeles. She received her Ph.D. in Political Science from the University of Rochester in 1998. Her research focuses on the effects of political campaigns, particularly the role that stable structural conditions like the nation’s economy and partisanship play in light of campaign activities like candidate advertising, stump speeches, and candidate visits. Professor Vavreck’s work can be read in The Message Matters: The Economy and Campaign Effects in Presidential Elections (Princeton University Press 2009) and in Campaign Reform: Insights and Evidence (with Larry M. Bartels, Eds., Michigan University Press 2000). Her research has been published in the American Journal of Political Science, British Journal of Political Science, Journal of Politics, Quarterly Journal of Political Science, Political Analysis, American Politics Review, and in various edited volumes. In 2006, Professor Vavreck ran the largest study of Congressional elections ever fielded in the United States.
Professor Vavreck is fielding the Cooperative Campaign Analysis Project, an online study tracking 20,000 registered voters over the course of this presidential election (with Simon Jackman), and in the UK and Germany they are studying the upcoming elections (Ray Duch and Simon Jackman co-PIs). Professor Vavreck and her colleagues are also running a parallel survey in Australia about the American elections (sponsored by the US Studies Center at Sydney). From 2003 to 2005, she managed the development of Polimetrix, Inc.’s (FTSE: YOU) PollingPoint panel. Since 2005, she has worked with Integrated Media Measurement Inc. to track the effectiveness of cross-platform advertising on consumer behavior.
Audience: Faculty, fellows, and graduate students only
Location: 300 Wallace Hall
Date/Time: 03/08/12 at 12:00 pm - 03/08/12 at 1:30 pm
Department: Center for Study of Democratic Politics