Campaign for Real Ale

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{food, make, wine}
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{government, party, election}
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The Campaign for Real Ale (CAMRA) is an independent, voluntary, consumer organisation based in St Albans, England, whose main aims are promoting real ale, real cider and the traditional British pub. It is now the largest single-issue consumer group in the UK,[1] and is a founding member of the European Beer Consumers' Union (EBCU).

Contents

History

The organisation was founded in 1971 by a group of four drinkers—Graham Lees, Bill Mellor, Michael Hardman, and Jim Makin—who were opposed to the growing mass production of beer and the homogenisation of the British brewing industry. Other early influential members included Christopher Hutt, author of "Death of the English Pub", who succeeded Hardman as chairman, Frank Baillie, author of "The Beer Drinker's Companion", and later the current "Good Beer Guide" editor, Roger Protz. The original name was the Campaign for the Revitalisation of Ale.[2]

Aims

CAMRA's campaigns include promoting small brewing and pub businesses, reforming licensing laws, reducing tax on beer, and stopping continued consolidation among local British brewers. It also makes an effort to promote less common varieties of beer and other traditionally brewed beverages including stout, porter, mild, traditional cider, and perry.

Organisation

In 2009 CAMRA announced that it had reached the 100,000 members mark and has sinced surpassed the 115,000 members mark.[3] Member benefits include a monthly newspaper, "What's Brewing" and a quarterly "BEER" magazine, and reduced price admission to CAMRA-organised beer festivals.

CAMRA is organised on a federal basis, with numerous independent local branches, each covering a particular geographical area of the UK, that contribute to the central body of the organisation based in St Albans. The local branches are grouped into 16 regional branches across the UK, such as the West Midlands or Greater Manchester.

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