Mushroom Records

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Mushroom Records is an Australian record company formed by Michael Gudinski and Ray Evans in Melbourne in 1972. After its sale in 1998, it merged into Festival Mushroom Records. From 2005 to 2009, it is one of the record labels operated by Warner Bros. Records.

Contents

History

The label's inaugural release was an ambitious triple LP recording of the 1973 Sunbury Pop Festival, and over the next few years they signed a number of important Australian acts of the period including Madder Lake and Mackenzie Theory. Mushroom struggled to survive for its first two years and reportedly came close to folding on several occasions, but the label was dramatically pushed to the forefront of the Australian music scene in early 1975 following the massive success of Skyhooks, whose debut album became the biggest-selling Australian LP ever released up to that time. Around the same time, Gudinksi was convinced to sign expatriate New Zealand band Split Enz, who had recently relocated to Australia. Although they had only moderate success for the first few years, Split Enz scored huge success in 1980 with the release of their album True Colours and the hit single "I Got You", which marked the emergence of Neil Finn.

In 1981 Gudinski started White Label Records, an alternative Mushroom label, to release innovative music, with signings such as Hunters & Collectors, Machinations, Painters and Dockers, Kids in the Kitchen and The Stems.

Mushroom entered the international scene by setting up an International division in London headed by Gary Ashley. The Australian label had some international success before then by signing The Saints, Kylie Minogue, Dannii Minogue and Jason Donovan in the eighties. However the last two were released internationally through PWL. In the 1990s, Mushroom missed out on what could have been one of its biggest signings, and although the label was reportedly in the front-running to sign rising new Australian band Silverchair; the group opted to sign with the Sony label instead.

After selling 49% of the company to News Corporation in 1993, Garbage signed to the label via Marshall's UK operation, followed by Pop Will Eat Itself, Ash, The Paradise Motel and Peter André.

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