With all the talk of globalization it is easy to forget that
at the very core of the concept is a notion of geographical
location. Globalization involves connections between at
least two places and the first step in our understanding must
be an appreciation of what this means in a concrete sense of space.
Mapping offers a possible solution to the dilemmas posed by
the complexity of both network analysis and globalization. The
tradition of data mapping has been popularized through Edward
Tufte’s beautiful books (e.g.,
The Visual Display of Quantitative Information, 1983). Interestingly,
many accounts of earlier periods of globalization relied on such devices;
there is a long tradition of using maps to tell a multilayered story
encompassing time and space, exemplified by the work of Charles Joseph Minard:
Maps are far from neutral representations of a reality. In fact, our understanding
of globalization is shaped by the cartographic politics and conventions
that define our image of the globe. But mapping has the advantage of
requiring an explicit definition of geographical limits, foci, and
units of analysis. With the development of computer graphics and GIS
technology, the advantages of maps can be expanded through the addition
of data layers that allow ever increasing levels of complexity. Despite
the epistemological dangers inherent in mapping, no other technique so
effectively and efficiently captures masses of data and relational positions.