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In new cognitive research from Princeton, people's eyes reveal that clichés are underrated .

People's eyes widen in response to their interest and engagement. A new cognitive study at Princeton University has discovered that our eyes consistently respond more to metaphors than literal or concrete statements, demonstrating that everyday metaphors — sometimes called clichés — engage our brains more than plain language.

Campus Life

Tigers in Town connects students with Princeton businesses during the pandemic and beyond .

Princeton University launched Tigers in Town to support students and local businesses during the pandemic.

In new cognitive research from Princeton, people's eyes reveal that clichés are underrated .

Tigers in Town connects students with Princeton businesses during the pandemic and beyond .

Reimagining space with public art

Eisgruber focuses on increasing college access, socioeconomic diversity in Bay Area visit

Princeton Prize honors high school students for promoting understanding, respect

Eisgruber selects 'What Is Populism?' for Pre-read

Princeton supports Hawaii's legal challenge to federal immigration order

Princeton supports Hawaii's legal challenge to federal immigration order

University opens new AccessAbility Center for students with disabilities

Three Ph.D. candidates and two alumni awarded fellowships for new Americans

Forty-six people become U.S. citizens at naturalization ceremony on campus

Two seniors awarded ReachOut fellowships for public service

Senior Parnagian to focus on US underserved communities through fellowship

¡Adelante Tigres! conference celebrates Princeton's Latino alumni

Princeton and other universities support challenge to second executive order travel ban

"¡Adelante Tigres! Celebrating Latino Alumni at Princeton University" conference includes video premiere

'Princeton Portraits' focuses on diverse backgrounds of University administrators

Pilot programs build bridges, add diversity for promising scholars interested in graduate study

SIFP helps first-gen, low-income students thrive at Princeton

Princeton joins court challenge to federal immigration executive order

Prentice to succeed Lee as Princeton provost

President Eisgruber issues statement on federal immigration executive order

Intersecting ideas: Cultural studies postdoctoral fellows bring new courses to campus

Town residents, University students and staff celebrate Martin Luther King holiday

MLK Day community breakfast will be held

Top colleges and universities unite to enroll and retain high-achieving, lower-income students

Committee on Naming seeks recommendations on West College, Wilson School atrium

New cultural affinity spaces, training programs part of latest progress on diversity initiatives

Trustees refer West College, Robertson atrium to new CPUC naming committee

U.S. Poet Laureate Herrera encourages students to speak out on social issues

Graduate School reception focuses on diversity and inclusion

University takes steps to diversify naming of buildings and campus iconography