Pepsi

related topics
{food, make, wine}
{company, market, business}
{black, white, people}
{game, team, player}
{film, series, show}
{law, state, case}
{rate, high, increase}
{work, book, publish}
{theory, work, human}
{war, force, army}

Pepsi is a carbonated soft drink that is produced and manufactured by PepsiCo. Invented in 1893 and introduced as "Brad's Drink", it was later renamed as Pepsi-Cola on June 16, 1903.

Contents

History

Pepsi was first introduced as "Brad's Drink" in New Bern, North Carolina, in 1893 by Caleb Bradham, who made it at his pharmacy where the drink was sold. It was later named Pepsi Cola, possibly due to the digestive enzyme pepsin and kola nuts used in the recipe.[1] Bradham sought to create a fountain drink that was delicious and would aid in digestion and boost energy.[2]

In 1903, Bradham moved the bottling of Pepsi-Cola from his drugstore to a rented warehouse. That year, Bradham sold 7,968 gallons of syrup. The next year, Pepsi was sold in six-ounce bottles, and sales increased to 19,848 gallons. In 1909, automobile race pioneer Barney Oldfield was the first celebrity to endorse Pepsi-Cola, describing it as "A bully drink...refreshing, invigorating, a fine bracer before a race." The advertising theme "Delicious and Healthful" was then used over the next two decades.[3] In 1926, Pepsi received its first logo redesign since the original design of 1905. In 1929, the logo was changed again.

In 1931, at the depth of the Great Depression, the Pepsi-Cola Company entered bankruptcy - in large part due to financial losses incurred by speculating on wildly fluctuating sugar prices as a result of World War I. Assets were sold and Roy C. Megargel bought the Pepsi trademark.[4] Eight years later, the company went bankrupt again. Pepsi's assets were then purchased by Charles Guth, the President of Loft Inc. Loft was a candy manufacturer with retail stores that contained soda fountains. He sought to replace Coca-Cola at his stores' fountains after Coke refused to give him a discount on syrup. Guth then had Loft's chemists reformulate the Pepsi-Cola syrup formula.

Full article ▸

related documents
Wendy's
H. J. Heinz Company
KFC
Taco Bell
Irn-Bru
Subway (restaurant)
7 Up
Convenience store
Ain
Supermarket
Rioja (wine)
Pizza Hut
Chestnut
Breakfast cereal
Pineapple
Salad
Dim sum
Red bean soup
Kefir
Vaccinium vitis-idaea
Greasy spoon
Canola
Sweet corn
Cashew
Fish sauce
Bacon
Arrowroot
Mastic
Phoenix dactylifera
Corned beef