The Man Who Sold the Moon is a science fiction novella by Robert A. Heinlein written in 1949 and published in 1950. A part of his Future History and prequel to "Requiem", it covers events around a fictional first Moon landing, in 1978, and the schemes of Delos D. Harriman, a businessman who is determined to personally reach and control the Moon.
Delos David Harriman, "the last of the Robber Barons", is obsessed with being the first to travel to—and possess—the moon. He asks his business partner, George Strong, and other tycoons to invest in the venture. Most dismiss Harriman's plans as foolhardy: Nuclear rocket fuel is scarce as the space station that produces it blew up, also destroying the only existing spaceship. The necessary technology for a chemical-fueled rocket stretches the boundaries of current engineering. The endeavor is both incredibly costly and of uncertain profitability. One skeptic offers to sell "all of my interest in the Moon...for fifty cents"; Harriman accepts and tries to buy the other associates' interests as well. Strong and two others agree to back his plans.
The technical problems are solvable with money and talent. To solve the tougher financial problems, Harriman exploits commercial and political rivalries. He implies to the Moka-Coka company, for example, that rival soft drink maker 6+ plans to turn the Moon into a massive billboard, using a rocket to scatter black dust on the surface in patterns. To an anti-Communist associate, he suggests that the Russians may print the hammer and sickle across the face of the Moon if they get to it first. To a television network, he offers the Moon as a reliable and uncensorable broadcasting station.
Harriman seeks to avoid government ownership of the Moon. As it passes directly overhead only in a narrow band north and south of the equator, he uses a legal principle that states that property rights extend to infinity above a land parcel. On that basis, Mexico, Central and parts of South America, and other countries in those latitudes around the world, have a claim on the Moon. The United States also has a claim due to Florida and Texas. By arranging for many countries to assert their rights Harriman persuades the United Nations to, as a compromise, assign management of the Moon to his company.
Money remains the main difficulty. Harriman liquidates his assets, risks bankruptcy, damages his marriage, and raises funds in numerous legitimate and semi-legitimate ways; "I," he says, "would cheat, lie, steal, beg, bribe — do anything to accomplish what we have accomplished." Children donate money for a promise of all contributors' names engraved on a plaque left on the Moon. The names, however, will be microscopic in size. Harriman sells land and naming rights to craters, and plans to sell postage stamps canceled on the Moon to collectors. He starts rumors that diamonds exist in moondust, intending to secretly place gems in the rocket to convince people that the stories are true. Harriman will strenuously deny that the diamonds are from the Moon, being merely part of a scientific experiment; he expects people to not believe him, but he will not be guilty of actual fraud.
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